“Perfume is essentially a gesture of refinement – it makes the world more beautiful and our most intense scent memories are created very early in life – often before we are even fully cognisant. Designed to create a whole reservoir of memories for both parents and infants, the scents are hypoallergenic and, are gentle on the skin and use the lightest of notes including comforting vanilla, calming jasmine and roses, scientifically proven to promote sweet dreams! Spray directly onto skin or into hair after bath time. Each of the scents are named after birthstones to echo the Thameen collection for adults which is inspired by legendary gems – Emerald. Symbolising wealth, healing and friendship – white flowers, the happiest of blossoms, congregate at the top including bright freesia and creamy magnolia, before tip toeing toward the centre of honeyed apples and almonds laid gently over a warm, vanilla custard base” — press release of the brand. Emerald was launched in 2016.